Stardock's CEO Brad Wardell is never shy about expressing his opinions. Now Wardell, the head of a company that publishes Windows-based PC games like
Demigod,
Sins of a Solar Empire and the upcoming
Elemental along with the Windows PC-based game download service
Impulse, sees a big threat to the OS where he makes most of his money from.
In a new editorial on the Impulsedriven.net site, Wardell states that after owning and using the recently launched
iPad from
Apple, " . . . I have to say that the iPad and other devices like it are going to murder large sections of the Windows based market. And as a Windows software developer, that doesn't make me happy." His reasons include faster performance and the iPad's "instant on" capabilities compared to Windows-based notebooks, saying, " . .. the iPad (and future devices of its class) are just much more convenient." The app store's features and its way to allow developers to make cool programs and charge money for them is also cited as a big advantage.
Wardell states if Microsoft doesn't try to address the problems with Windows in comparison to the iPad's features, " . . . I predict Windows will become purely a content creation device whose content is primarily consumed elsewhere." He adds, "The iPad is only the beginning. Once Android devices and WebOS devices show up, it could spell the beginning of the end of Windows dominance."