This time last year Atari (and its parent company Infogrames) was in deep financial trouble. After years of losing money and releasing a lot of games that just didn't sell, Atari got a lifeline by being bought out completely by Infogrames. They also got major new executives a year ago with Phil Harrison (formerly of Sony) joining the company as President and David Gardner (formerly of EA) as its CEO.
Now there are signs that Atari might be in trouble again. We've already reported that Atari has sold off the rights to publish Ghostbusters in Europe to Sony in Europe. They have also sold off their European sales and marketing team to Namco Bandai and decided to pull out of this year's E3 after originally booking exhibits hall and meeting rooms.
CNBC.com reports on Atari's financial situation and while Atari itself declined to comment for the article it speculates that sales of the Ghostbusters game in the US (when it releases this June) could keep revenues going while Atari finds its footing. Analyst Michael Pachter of Wedbush Morgan Securities is quoted as saying, "I think they're quite close [to break even]. That said, I doubt they're going to be immensely profitable this year."
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Again? More like still!Posted at 9:01PM on May 25th 2009 by Clyde Cash