Electronic Arts's Redwood Shores, CA studio has been cracking out titles for quite some time, ranging from The Godfather games to the recent Simpsons title. The studio recently launched the Dead Space survival horror series and that may have been part of the reason why EA decided to give the Redwood Shores studio its own unique name.

In a new press release, EA has announced that it will now refer to the Redwood Shores studio as Visceral Games. The studio's web site has already launched and in a message its general manager Glen Schofield states, "We are not abandoning our past but embracing the future. With an obsessive focus on excellence and a relentless commitment to intense action, Visceral Games is set to execute all future games at the quality, innovation and polish of Dead Space." The studio will also have a branch in Melbourne, Australia. It's currently developing the third person action game Dante's Inferno and two more unannounced titles are in the works.