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The Agency to go with an in-game ad revenue model?


Sony Online's upcoming casual MMO Free Realms will be using a free-to-play model with micro-transactions and in game ads. However, that was announced as part of the game's appeal to a large audience. In a new interview with Kikizo, it has been revealed that Sony Online may be using a similar model for their super-spy action-MMO The Agency.

According to a quote from Sony Online's Kevin O'Hara, "We're acutely aware that shooter players are not used to playing monthly fees, so I doubt we'll go for an outright $15 a month, which works on some of our other projects. So we're checking out Free Realms to see how they're going to do with their micro-transactions, and we might incorporate some of that. We'll definitely have some ad revenue models. The Agency's the perfect place for some in-game product placement." The long delayed game currently does not have a set release date.

[Via Massively]

Gallery: The Agency


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