The fantasy MMO Fury, the product of the Australian based developer Auran, had tons of hype and even an extensive beta contest where people could win tons of prizes. None of that mattered when the game officially launched in late October (Gamecock handled the US distribution). Riddled with bugs the game failed to attrack an audience and by the end of 2007 Auran had shut down its operations.

Fury itself kept running with a skeleton crew and a few months ago tried to re-launch as Fury League, but it seems like nothing could generate an audience for the game. Now the game's official forums have posted up word that Fury's servers are due to shut down later this week and even the game's web site will go down as well. As the message states, "To all those players who have enjoyed Fury and played countless battles, I am sorry that we could not find a viable business model that would allow you to continue playing. To all those naysayers and doomsdayers, we know that deep down you wanted Fury to succeed. Have fun with your parting wishes :)."