During the Ubisoft Press Conference, Ubisoft America president Laurent Detoc briefly discussed strategic options revolving around the Tom Clancy brand. Detoc discussed a world of possibility for Tom Clancy since acquiring the brand and since acquiring Hybride Studios, the CGI studio behind such films as 300 and Sin City. Although film isn't mentioned, Detoc said the Clancy brand can easily be shifted into television and more books. Detoc also reminded attendees that this is the tenth anniversary of the Tom Clancy brand, which has sold 55 million units collectively.