The full top 10 list is below and check it out; BioShock has reappeared on the top 10 list after going missing for several months. Looks like Ken Levine just got a new bargaining chip:
- 1. Age of Conan: Hyborian Adventures - Funcom/Eidos
- 2. Mass Effect - BioWare/EA
- 3. Lego Indiana Jones: The Original Adventures - Traveller's Tales/LucasArts
- 4. The Sims 2 Double Deluxe - Electronic Arts
- 5. World Of Warcraft: Battle Chest - Blizzard
- 6. The Sims 2 Kitchen & Bath Interior Design Stuff - Electronic Arts
- 7. World Of Warcraft - Blizzard
- 8. BioShock - 2K Games
- 9. World Of Warcraft: Burning Crusade - Blizzard
- 10. The Sims 2 Freetime - Electronic Arts




Dear Mr. Callaham:
I just ran across an article you wrote on Big Download entitled Lego Indiana Jones Joins 10 Best Top Selling PC Games List posted June 18, 2008,
http://news.bigdownload.com/2008/06/18/lego-indiana-jones-joins-top-10-best-selling-pc-games-list/, and I would like to raise an issue that is of concern to Selling Power magazine, which is the use of our trademark.
The word "Selling Power" is sometimes erroneously used as a synonym for sales effectiveness. For example, your article states: "Never underestimate the selling power of Lego and George Lucas." We do not condone such uses of our trademark.
As a practical matter, when you describe sales effectiveness, there are a wide range of terms available such as: sales excellence, sales savvy, sales mastery, sales acumen, sales efficiency, and many more.
The reason for this letter is to educate writers like yourself that we want to protect our trademark, since we don't want to risk Selling Power being declared by the courts a generic word. Therefore we ask you not to use Selling Power as a phrase since it is our legal trademark.
We would like to receive a written acknowledgment of this letter stating that you will in the future identify Selling Power as a trademark if you should write about our magazine, and not use Selling Power as a phrase. If we do not hear from you, we will need to take further action.
Thank you for your understanding and cooperation.
All the best,
Gerhard Gschwandtner
Founder and Publisher
Selling Power
1140 International Parkway
Fredericksburg VA 22406
Office: 540-752-7000 Cell: 540-273-2555
P.S. Watch Selling Power videos online www.sellingpower.com/video
GG:ts
Posted at 10:21PM on Jul 3rd 2008 by Gerhard Gschwandtner